Description
Learner Guide with Unit Content, Assessment Tasks, Competency Records, Benchmark Answers and Assessment Mapping for BSBMKG517 Analyse consumer behaviour for specific international markets.
This unit describes the skills and knowledge required to examine consumer behaviour for unique international markets.
It applies to individuals who possess a sound theoretical knowledge base in international business management, and demonstrate a range of managerial skills to ensure international business activities are conducted effectively.
In this role, individuals confirm the target market, assess current level of consumer interest and develop and document recommended marketing strategies.
FORMAT: Customisable MS Word
Qualifications that include this unit
- CUA60615 – Advanced Diploma of Screen and Media
- CUA60213 – Advanced Diploma of Live Production and Management Services
- CUA50815 – Diploma of Music Industry
- CUA50415 – Diploma of Live Production and Technical Services
- BSB51215 – Diploma of Marketing
- BSB50815 – Diploma of International Business
