Description

Learner Guide with Unit Content, Assessment Tasks, Competency Records, Benchmark Answers and Assessment Mapping for BSBADV507 Develop a media plan.

This unit describes the skills and knowledge required to develop a media plan within a given budget, by defining requirements, selecting media vehicles and determining a schedule.

It applies to individuals working in a supervisory or management advertising role within an advertising team or media organisation. It may also apply to someone working within a direct marketing role, who is responsible for planning media requirements for direct marketing campaigns or offers.

FORMAT: Customisable MS Word

Qualifications that include this unit

• HLT57715 – Diploma of Practice Management
• CUA50815 – Diploma of Music Industry
• BSB52415 – Diploma of Marketing and Communication
• BSB51215 – Diploma of Marketing
• BSB50215 – Diploma of Business
• BSB50115 – Diploma of Advertising
• BSB40115 – Certificate IV in Advertising