Description

Learner Guide with Unit Content, Assessment Tasks, Competency Records, Benchmark Answers and Assessment Mapping for BSBMKG401 Profile the market.

This unit describes the skills and knowledge required to profile a target market or market segments in accordance with a marketing plan and to develop market positioning strategies.

It applies to individuals working in a variety of marketing communications occupational roles who have responsibility for a range of tasks involving analysis and planning.

FORMAT: Customisable MS Word

Qualifications that include this unit

• SIT60316 – Advanced Diploma of Hospitality Management
• SIT50416 – Diploma of Hospitality Management
• SIT50316 – Diploma of Event Management
• SIT50216 – Diploma of Holiday Park and Resort Management
• SIT50116 – Diploma of Travel and Tourism Management
• SIT40116 – Certificate IV in Travel and Tourism
• SIR40316 – Certificate IV in Retail Management
• SIR30216 – Certificate III in Retail
• ICP50115 – Diploma of Printing and Graphic Arts
• CUA40915 – Certificate IV in Music Industry
• CUA40815 – Certificate IV in Arts Administration
• CPP40507 – Certificate IV in Property Services (Business Broking)
• BSB42415 – Certificate IV in Marketing and Communication
• BSB41315 – Certificate IV in Marketing
• BSB40615 – Certificate IV in Business Sales
• BSB40115 – Certificate IV in Advertising
• BSB30515 – Certificate III in Business Administration (International Education)